Shipgamification features that power growth

Use flexible APIs to build achievements, streaks, points, and leaderboards in web and mobile apps. Deliver beautiful progress reports and reactivation emails with no code.

Powering gamification experiences for 700K+ users

Pre-built gamification platform

Everything you need to retain and engage users

Metrics

Use our pre-built gamification API to track the user interactions that matter. Then add gamification features around these metrics to boost your retention and engagement.

Achievements

Use the achievements API to congratulate and motivate your users when they reach key milestones. Display badges UI in your app with a few lines of code.

Email & Push Notifications

Design email and push notification templates with a no-code editor and automate delivery using local time zones to maximize engagement.

Streaks

Encourage users to build usage habits with daily, weekly, and monthly streaks. Use flexible streaks APIs to display streaks UI in your app.

Points

Reward users with points for completing actions. Build custom point economies with flexible earning rules and redemption options.

Leaderboards

Foster friendly competition with customizable leaderboards. Create daily, weekly, or all-time rankings to motivate users and drive engagement.

Wrapped

Delight users with personalized year-in-review experiences. Celebrate their achievements and milestones with shareable wrapped summaries.

Gamification at scale

Metrics

Model any user interaction. Track user interactions using gamification SDKs and power features that increase retention and engagement.

Achievements

Congratulate and motivate your users. Design flexible achievement campaigns with no-code and use achievements APIs to reward users and keep them engaged.

Streaks

Drive consistent usage habits. Build streak UI using our battle-tested streaks API, shown to improve retention by 60%.

Points

Reward and delight users with a flexible points API and a no-code logic builder.

Leaderboards

Create friendly social competitions and design leaderboards that engage users and foster social competition. Power leaderboard UI with flexible leaderboard APIs.

How it works

Launch gamification in a matter of days

// Track user action
await trophy.metrics.event(
    "lessons", {
        user: { id: "user-123" },
        value: 1
    }
)

Trusted to deliver user experiences at scale

Get a team dedicated to your user experience. Deliver reliable, performant product experiences at scale.

Gamification at scale

Industry giants retain with gamification

“If you need people to come back on their own — unprompted user engagement — you have to build habits. Without them, the business model doesn't work.”

FAQ

Who is Trophy for?

Trophy is for product teams looking to build user experiences that retain users in any web or mobile app. We're developer-friendly, but also provide no-code tools for marketers and product managers to collaborate on.

Do I need Trophy?

Features like achievements, streaks, and points have been proven to increase user engagement and retention, particularly in consumer-facing products. It's a great way to get users to use your product more often and build habitual usage patterns.

How do I know if it's working?

Trophy makes it easy to test and measure the impact of your user experience. Our dashboards show you your user's usage patterns and how the features you're testing are performing in terms of retention and engagement.

What are MAUs?

We track how many unique users you've told Trophy about each month. As long as a user is involved in at least one API call, they count as an active user. Any users that are not active in subsequent months aren't charged, so you never pay for churn.

Gamification infrastructure that retains users

Boost retention and customer lifetime value.